Players help raise awareness for Cancer Research Initiatives Foundation

A handful of LPGA Tour players didn’t waste any time in Kuala Lumpur to get out in the capital city for outings once they arrived on Monday. Beatriz Recari, Cristie Kerr, Shanshan Feng and sponsor invite and European Solheim Cup team member Charley Hull gathered at one of the capital’s busiest shopping malls, the Pavilion Shopping Centre, for an event to raise awareness of the tournament’s charitable efforts. 

The foursome of players went head to head on a make-shift putting green to raise funds for the charity, before answering questions on the tournament and life as professional golfers from the general public in a question and answer session hosted by top local DJ Joanne Kam.

Cancer Research Initiatives Foundation (CARIF) is the official charity of Sime Darby LPGA Malaysia and is Malaysia’s first independent cancer research laboratory dedicated to cancer research in Malaysia. Its mission is to find new ways to prevent, diagnose and treat cancer. Kerr, who has her own charity named Birdies for Breast Cancer, said it’s an easy decision to help out an organization who does such quality work.

“Unfortunately cancer touches the lives of everyone at some stage and that only reaffirms the importance of the work undertaken by organizations such as CARIF in trying to find cures. The tournament does a fantastic job in raising awareness and funds for the battle against breast cancer in Malaysia, which is highly commendable and I’m hugely supportive of.”

2013 marks the fourth consecutive year that Sime Darby LPGA Malaysia will be raising funds for cancer research. Some RM 1.5 million have been raised from the tournament over the past three years. Since October 2011, the tournament has contributed to more than 1,600 women having had subsidized mammograms as well as research to identify genes and lifestyle factors that cause breast cancer.

This year’s fund-raising and awareness building initiatives will once again include Sime Darby LPGA Malaysia Pink Saturday on the tournament Saturday, during which players and caddies will be sporting pink attire to raise awareness for breast cancer. Net proceeds of the ticket sales throughout the tournament will be donated to CARIF, and spectators are encouraged to visit the CARIF booth to take part in interactive games and learn more about breast cancer as well as the charity’s work.

Topics: Charity Event, Sime Darby LPGA Malaysia, Feng, Shanshan, Kerr, Cristie, Recari, Beatriz [+]

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