Golf’s Best in Media Honored by LPGA, Rolex at Evian Masters

Davies recognized with Media Appreciation Award;
Mair honored with Rolex Media Excellence Award;
Seven other awards handed out in France

Laura Davies
English golfer Laura Davies poses after winning the Media Appreciation Award and Lewine Mair poses after winning the Rolex Media Excellence Award with Franck Riboud and Jacques Bungert during the LPGA Global Media Awards Presented by Rolex at the Hotel Ermitage on July 27, 2012 in Evian-les-Bains, France. (Photo by Matthew Lewis/Getty Images)

EVIAN-LES-BAINS, France, July 27, 2012 – The LPGA’s most accomplished English golfer Laura Davies was honored with the Media Appreciation Award at the third-annual LPGA Global Media Awards Presented by Rolex. The ceremony, hosted by the Evian Masters at the Hotel Ermitage, also recognized three writers and three photographers for their creativity, passion and innovation in covering women’s golf.

 “The press can be your friends or they can be your enemy, so I’ve always been honest,” said Davies. “Honesty is the best policy and I think they’ve appreciated that, quite clearly by this award. If you don’t give anything of yourself, they’ll look for something else. If you tell it like it is, everyone is happy.”

Davies, a 20-year veteran of the LPGA Tour who has 20 career LPGA wins and 81 victories worldwide, was chosen for the honor by a select panel of prominent journalists who cover the LPGA Tour based on her excellence in working cohesively with the media on a regular basis.

“Laura Davies can fill a reporter's notebook in a three-minute chat,” said Beth Ann Baldry of Golfweek Magazine. “She doesn't shy away from controversial subjects and her humor lights up a column. It's obvious why reporters scramble to get a seat when she walks into the interview room. If only she would Tweet more.”

Global Golf Post senior European correspondent Lewine Mair, who has covered golf for more than 40 years, was selected as the recipient of the Rolex Media Excellence Award. The award is given to a member of the media for his or her long-time achievement in media coverage of women’s professional golf. Mair was also presented with a Rolex timepiece.

A native of Birmingham, England, Mair was exposed to golf at an early age, holding a 3-handicap by the age of 16 and playing on the English and British girl’s golf teams in 1960s. At 21 she married Norman Mair, the award-winning golf and rugby correspondent for The Scotsman, and had four children by the time she was 25. When their children were off to college, Mair accepted a position as a sports feature writer for the Daily Telegraph in 1992 and was promoted to Golf Correspondent five years later. She became the first woman to have this position and the first woman given a specialist position on the sports pages of a national paper. In April 2001, Mair earned honors in the American Golf Writers’ Association annual awards and was the first international writer to do so. She is also the author of several books, including 100 Years of Women’s Golf, Carefree Golf, Woman Golfer, the story of Scotland’s Belle Robertson, and The Real Monty, Colin Montgomerie’s biography.

 “I feel very honored to have won this award,” Mair said. “I think it’s wonderful when the media is recognized for their work. Having been brought up in the UK where you are told that men are superior beings in golf, it’s been lovely to see how the women have hit back, particularly at an event like the Evian Masters. I think the men would love to play an event like this. It’s a wonderful stage with a wonderful collection of players. I absolutely love covering the LPGA. It’s such a terrific environment and I find the players very approachable, very easy to work with.”

Two separate three-person, international voting panels, one made up of distinguished journalists from the GWAA (Golf Writers Association of America) and the other of distinguished photographers, were chosen to vote on the three writing categories and the four photography categories. The panels pared the submissions down to three finalists in each category and then chose the winners. Submissions were accepted for material that was published between May 24, 2011 through May 21, 2012 (the day following the 2012 Sybase Match Play Championship).

Ron Sirak of Golf World took home two of the three writing awards. His article “From Stage Fright to Stage Presence” on Sophie Gustafson’s impeccable bravery as she addressed her severe stutter took home top honors in the Feature category. He was also the winner of the Column category for his piece “Lexi’s LPGA arrival is cause for celebration—and also caution”, which profiled Lexi Thompson and the pressure of being the youngest winner on Tour. Steve DiMeglio of USA Today claimed the News category win with his piece addressing Lindsey Wright’s successful battle with depression, “Out of the doldrums, Lindsey Wright in a happy place.”


The photography winners:

Golf Course Photograph / LPGA Tour event: Phillippe Millereau: Evian Masters (top)
Player Action Photograph:
Phillippe Millereau: Michelle Wie
Evian Masters Ambassador of the Year Photograph (Azahara Munoz):
Michael Cohen
Player Personality / Emotion Photograph:
Tracy Wilcox: IK Kim (right)

Players and executives were on hand Friday to not only present awards to the winners but also applaud all members of the media who have followed and supported the LPGA and women’s golf around the globe.

Topics: The Evian Championship, Press Release

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