American star to compete in brand's premium merino wool golf socks

(GREENVILLE, SC) - KENTWOOL - the 168-year-old, family-owned American textile innovator - announces that LPGA Tour rookie sensation Ryann O'Toole has become the latest elite Tour player to endorse the brand's premium, performance socks specifically engineered for golfers.

As part of this agreement, the 24-year-old American will compete exclusively in KENTWOOL's Tour Profile and Low Profile Skinny merino wool socks. O'Toole will also showcase the company's logo on her shirt collar, be featured in KENTWOOL marketing initiatives and its newly re-launched website.

"I first tried KENTWOOL during the 2011 U.S. Women's Open and was immediately hooked," says O'Toole. "They're the most comfortable socks I've ever worn and help my feet stay energized and blister-free all round long."

A member of the 2011 U.S. Solheim Cup Team where she finished an impressive 2-0-2, the former UCLA star's outstanding season has also included top-10 finishes at the U.S. Women's Open and Safeway Classic, as well as a victory on the Futures Tour. She first rose to national prominence in 2010 with two Futures Tour wins and a spot on Golf Channel's "Big Break Sandals Resort."

"It's amazing how many of the world's best players are reaching out to us for socks," says Mark Kent, President and CEO of KENTWOOL. "This speaks to the fact that our use of premium materials and an advanced production process results in a product that feels and performs noticeably better than any other."

In addition to O'Toole, KENTWOOL premium performance golf socks are worn in competition by Bubba Watson, Matt Kuchar, Jonathan Byrd, Peter Jacobsen, Duffy Waldorf, Brendon de Jonge, Tom Gillis, Jane Park, Charles Warren, Kevin Johnson, Kristy McPherson, Shasta Averyhardt, Jenny Suh, Sarah Kemp, Jenny Gleason, Meaghan Francella, Jenny Hong and many others.

Available at scores of premium green-grass locations and www.KENTWOOLSocks.com, KENTWOOL Golf Socks are backed by a "blister-free guarantee." Retailing for $19.95 to $24.95, styles include the Tour Profile and Low Profile Skinny for women, as well as Low Profile, Tour Profile and longer Tour Standard for men.

Crafted from a proprietary blend of fine merino wool and high-tech fibers, KENTWOOL Golf Socks create an innovative, micro-climate system for superior moisture management, wicking and odor control. Each pair features the brand's WINDspun technology - infusing the fibers with air - for unrivaled cushioning at micro-stress points along the foot. This maximizes comfort, increases energy levels, reduces the risk of injury and boosts on-course performance.

Kentwool Adds LPGA Tour's O'Toole To Staff Player Roster

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