Multi-year agreement will make Pacira’s medical device ioveraº the Official Non-Opioid Pain Management Partner of the LPGA
DAYTONA BEACH, Fla. and TAMPA, Fla., February 23, 2022 – Pacira BioSciences, Inc., (Nasdaq: PCRX), a company committed to non-opioid pain management and regenerative health solutions, and the Ladies Professional Golf Association (LPGA) announced today a multi-year sponsorship that makes Pacira’s iovera° — a handheld medical device that provides non-medicated pain control by applying cold therapy to a specific nerve to interrupt its ability to transmit a pain signal — the Official Non-Opioid Pain Management Partner of the LPGA.
In addition, Pacira will serve as the official sponsor of the LPGA’s fitness trailer. LPGA’s Medical Director Dr. Thomas Bruce will also make information on non-opioid offerings available to LPGA players.
“We’re working to educate our players so that they can maintain their health and wellbeing and perform at their best every day,” said Dr. Thomas. “By partnering with Pacira, we can provide our players with even more information to better support them as they continue to pursue their dreams on the golf course.”
The sponsorship will aim to draw attention to the role non-opioid pain management options can play in curbing the U.S. opioid epidemic. Pacira will host initiatives at various LPGA tournaments throughout the season to drive awareness and education on the availability of non-opioid interventions.
“Our partnership with the LPGA offers us the unique opportunity to educate the golf community at large about the importance of non-opioid options available to treat pain along the care continuum from initial injury, pain progression, and even surgical intervention when necessary,” said Dave Stack, Chief Executive Officer and Chairman of Pacira BioSciences, Inc. “We are honored to partner with the LPGA in support of pain management education, and awareness of the role analgesic alternatives like ioveraº can play in the overall need for opioids.”
Additionally, throughout September, which is nationally recognized as Opioid Awareness Month, spectators can expect to see Pacira at LPGA events distributing purple ribbons and encouraging fans to wear purple, bringing further public attention to the crisis.
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