Our Mission at the LPGA is to be a recognized worldwide leader in sport by providing women professionals the opportunity to pursue their dreams in the game of golf. The LPGA is continuing to transform from a U.S. tournament and dues association, to a global media property that further expands our member benefitS and fan following through key strategic partnerships, expanded worldwide opportunities and broader connections with women in the game.
In 2020, the LPGA has entered a 50-50 joint venture partnership with the Ladies European Tour, and now drives to grow opportunity and exposure for LET athletes in Europe.
Our Values at the LPGA are deeply engrained principles serving as the foundation which drives our LPGA decisions, behaviors and actions. The LPGA Family Values are: For Women of Golf, Play it Forward, An Open Book, Act Like a Founder and Role Reversal.